In a recent Globe and Mail article called “A confident tone of voice can speak volumes in itself” columnist Leah Eichler writes that women who try to sound like their favourite pop stars risk betraying themselves when it comes to business.
Vocal fry enthusiasts end up sounding as less competent, less educated, less trustworthy, less attractive and less hireable according to one US study of the practice.
Feminist writer and one of the smartest people on the planet IMHO, Naomi Wolf is quoted in an article in The Guardian urging young women to resist the hoarseness habit of speaking in this affected manner.
At Toastmasters we find ourselves falling back on all kinds of affectations and bad habits and men and women are equally prone to these mistakes.
A few speech evaluations by friendly and supportive fellow members can do a lot to help any speaker sound more confident with lots of conviction in their speaking voice.